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December 2018

2019 Marketing

Posted In: Uncategorized
Too many cannabis businesses silo their marketing efforts. They have plans for SEO and/or email marketing or social media, but rarely connect them all. Your marketing should not be in silos. You need a holistic, integrated marketing plan that includes several components. The point of marketing is to: build brand awareness explain & inform attract customers form relationships improve customer engagement All these contribute to building trust between you and your customers which hopefully results in[...]